via engadget.com
I am keeping my eye on this one. The virtualization of spaces and products is quite interesting. This is happening to everything, reducing costs for consumers and businesses. If you think about it, it is quite "lean" - rather than having an always on, fatpipe for TV, this service only provides the proper pipe for a pooled set of users.
With Microsoft complaining about OnLive virtualization and the Entertainment industry coming after Aereo, virtualization will be an interesting space to watch.

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