Charles Rex Arbogast/Associated PressAn Apple Store in Chicago. Apple's anticipated tablet is expected to help media companies charge for their content.
Withoud a doubt journalism has been one of the most effected sectors by the onset of the internet over the past two decades. Somehow, ESPN was able to actually use the internet to its advantage to gain a larger audience and bring them to their sports channels. Journalism, however, stuck to their guns, and the majority of them could not change with the times.
Enter Stevey J. Though the music industry says he and the iPod caused an upheaval in record album sales, it was happening to them with every, and I mean EVERY college kid, downloading and trading music on napster through about 2002. Steve Jobs just delivered a low cost, high quality solution to the problem. The business model changed, there are barely any physical music stores there any more, but we all buy and listen to more music and audio content than ever before.
Now the same will happen with journalism and newspapers. Finally, there will be an orderly outlet for the news through the Apple Tablet, delivered properly, and with high fidelity. Most importantly, the opportunities for ads will be tremendous with a tablet, and that will help save journalism. And that's saving we all need.
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